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Keyshia Cole Tapped To Serve In Akademiks Ladies 2006 Advertising Campaign
By EbenGregory
Date: 5/19/2006 6:50 pm


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R&B songstress Keyshia Cole has been tapped to serve as the face of the new Akademiks Ladies 2006 Fall/Holiday advertising campaign.

Cole, who recently wrapped up her national headlining tour, will promote and tout the new women's line in a series of print ads in the upcoming months.

The yearlong campaign will be featured in a variety of publications including Vibe , Teen Vogue, Essence and Latina.

"I'm really excited about being apart of the new Akademiks campaign," Keyshia Cole told AllHipHop.com. "Akademiks has been very supportive of my career and I respect their vision and cutting edge creativity. They are definitely taking it to the next level."

The new campaign featuring Cole marks the first time that Akademiks has enlisted a celebrity to help promote their products in an ad campaign.

"Keyshia Cole projects a lifestyle that is in tune with our creative direction," said Byron Kirkland, Akademiks' director of marketing. "She represents the strong young women of today; intelligent, confident, fashionable, sexy and vibrant. Akademiks Ladies is creating a movement focusing on female empowerment...we feel Keyshia Cole is that spark."

Cole scored platinum success with the release of her 2005 debut album The Way It Is.

The Oakland, California-bred singer can currently be heard on the theme song to Mission Impossible III with Kanye West and Twista.

The new Akademiks Ladies Fall 2006 collection is scheduled to hit stores in August.

For more, view http://www.akademiks.com/

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